Arum and Dawoon Kang are dealing with Tinder making use of their dating application for millennials
(Left to right) Dawoon, older sister Soo, and double sibling Arum, pitch on television show Shark Tank
Arum Kang arrived up with all the concept for Coffee Meets Bagel during an MBA at Harvard company class. She had been certainly one of a number of pupils through the HBS MBA class of 2011 to be on to begin their very own company.
Today, Coffee Meets Bagel services globally. The dating that is tinder-like has made over one billion introductions up to now, accountable for 100,000-plus partners in pleased relationships.
Arum operates the app—targeted at millennials—with her sister that is twin Dawoon older sis Soo. In 2015, they also pitched to a panel of high-profile investors on US truth tv program Shark Tank.
“i did son’t get to HBS reasoning I happened to be likely to begin a small business, but being here positively exposed me more to entrepreneurship,” Arum recalls.
“In therefore numerous means, my MBA experience permitted us become a business owner. We don’t think We might have gotten started after all if i did son’t have that system of men and women i really could make use of, that have been therefore ready to help.”
Initially from Southern Korea, the Kang sisters originate from group of business owners. Their daddy ran their scrap that is own iron; their mom handled a number of pubs and restaurants.
Dawoon has constantly had entrepreneurship in her brain. While Arum went for Harvard, she selected Stanford on her behalf MBA.
After doing her MBA at Stanford in ’09, Dawoon invested many years at JP Morgan until, when Arum graduated from Harvard, she joined forces along with her siblings to start out her very first company.
“We desired to make a move that directly impacts individuals’ lives,” Dawoon recalls. “Dating arrived up as being a typical discomfort point.
“There’s plenty of fatigue and frustration with modern dating—i do believe it is become really complicated,” she continues. “I’m interested in using Coffee matches Bagel as an automobile to improve the discussion; to have this generation to talk about and link more authentically.
“once you think of major millennial dating apps now, there’s Tinder, Bumble, and Coffee Meets Bagel.”
On Coffee Meets Bagel, users are paired through an intelligent algorithm, deciding to either вЂlike’ or вЂpass’ a profile for the best prospective match.
In September 2017, the San Francisco-based business analyzed a huge number of matches to ascertain the вЂmost liked’ singles at company schools over the united states of america. There is debate one of the b-school community whenever ladies MBAs from Harvard had been reported as the utmost appealing (most liked from the software), whilst the many men that are liked from Stanford GSB.
“There had been lots of attractive people at Stanford!” Dawoon laughs. “With a lot of like-minded individuals, there clearly was a ton of dating taking place. In a course of 300 individuals, there have been like 30 partners! I truly had my share that is fair of.”
When Dawoon speaks women in technology, she takes a far more severe tone. She’s keen to use her place as a tech that is female to market the part of females in a business nevertheless dominated by males.
“I remember using computer technology course in university and reasoning, I try not to belong here,” she states. I immediately thought; I’m not good at this“ I struggled and. I believe if there was in fact more women represented into the course, I would personallyn’t have jumped into the exact same conclusions therefore quickly.
“It makes a massive difference for young adults to see representation of one’s own type doing work in a specific industry,” she continues. “If we really would like equality, we must get every person equally represented up for grabs.”
Do you’ll need an MBA to be a business owner? “No,” Dawoon concludes. 
“But it is been incredibly valuable for me.
“One associated with the things you leverage can be your system. Employing the right skill; getting good partnerships; all that comes down seriously to individuals we understand through the MBA.”